Dunkin Donuts

44577001079500 Women's Campus College of Business Administration BUS351 International Business Course TERM 172 GROUP PROJECT: FINAL DRAFTDUNKIN DONUTS Working in the Quick Service restaurants industry gave Dunkin' Donuts a huge challenge to face globally, when entering new markets using one mode of entry, â€Å"the Franchising†, it meant establishing a local base for a global business, and great opportunities exist in the Saudi Market, yet great challenges to prove ability of continuing business. For 31 years, Shahia Food Limited was the franchisee global DD selected to represent the brand in the Kingdom, it applied a localized industry by promoting Saudi terms related to the brand, and was massively supported by the government to keep satisfying the Saudi taste, through its 200 shops across the Saudi land. KeywordsDunkin' Donuts, Kingdom of Saudi Arabia, franchising, franchisee, joint venture, entry modes, entry determinants, 2030 vision. IntroductionRecently, Saudi Arabia has been the spotlight of the investments internationally. According to 2030's vision, Saudi is attracting new investors every year. The market in Saudi is attractive and has significant attributes. In order to satisfy the Saudi taste and Saudi consumption trends, the company must meet what Saudi clients want, which will ensure an international success in the heart of the global world. Dunkin' Donuts is considered one of the top ten companies worldwide, with more than 12,000 branches in all over the world. Dunkin' Donuts is managed through maintaining a strong position in all its targeted markets, by using the modes of the entrance and proper strategies with an experience of nearly hundred years of offering baked goods and drinks. Overview of the IndustryQuick service restaurant (QSR) industry was established in 1921, which offers previously prepared food immediately to the on-the-go consumers that were defined as a new type of restaurants. Donuts were created in 1847, and it has been developed to be combined with a variety of flavors through years and associated with hot drinks, to please the American taste with sugary products. The size of the market globally is predicted by more than 3 Trillion Dollars, due to the massive number of workforce around the world, fixed assets spread worldwide, and size of activities practiced. The market of QSR maintains a small industry in it, for baked goods and coffee, maintains multiple international brands that operate in this field, and this industry is approximated in more than 1 Trillion Dollars annually, and the market is divided primarily between 4 brands as follows: Company BackgroundIn 1948, William Rosenberg initiated his first shop for coffee and doughnuts, the â€Å"Open Kettle†, which was based on a 40% of revenues, William was able to reach from his food in-plants outlets and food trucks, which was the impending trend of fast food, introduced to the world. In 1950 William Rosenberg chose Dunkin' Donuts as a new name of â€Å"Open Kettle†, to be the first Dunkin' Donuts shop in Quincy, Massachusetts, USA, the shop offered 52 flavors, and William was able to open 6 more Dunkin' Donuts shops during its first five years constructing a chain. In 1960 the International Franchising Association (IFA), was originated to franchise the brand globally and locally. At the moment, Dunkin' Donuts is based in Canton; Massachusetts, USA, Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. family of companies.So far, Dunkin' Donuts was able to achieve success, which maintains more than 11,300 shops in 44 countries (8,500 in the 41 US states, and 3,200 worldwide), offering everyday a stop for baked goods and coffee, setting the brand as a market leader globally.In 1971, William was diagnosed with lungs cancer, he passed the business to other Dunkin' Donuts leaders. An English businessman, Nigel Travis is the current CEO for Dunkin' Donuts, who has been running Dunkin' Donuts since 2009. Dunkin' Donuts founder:William Rosenberg (1916-2002) was American entrepreneur who was the founder of Dunkin' Donuts. Rosenberg attended a public school. Because of financial problems Rosenberg was forced to leave his school in the eighth grade to support his family. At the age of fourteen, Rosenberg worked as a delivery boy for Simco. At the age of twenty-one, Rosenberg raised from delivery boy to national sales manager, supervising the production, cold storage, shipping, and manufacturing. In 1948, the Open Kettle was started by Rosenberg which is a coffee and doughnuts shop. Later, Rosenberg renamed it to Dunkin Donuts. Dunkin Donuts was popular offering fifty-two types of doughnuts over six stores. In 2001, Rosenberg published a book which is â€Å"Time to Make the Donuts: The Founder of Dunkin Donuts†. William Rosenberg's vision is kept until today under the name â€Å"the philosophy of Dunkin' Donuts†: â€Å"Make and serve the freshest, most delicious coffee and donuts quickly and courteously in modern, well-merchandised stores.†Regarding Dunkin' Donuts values, Dunkin' Donuts attains twelve values applied perfectly to franchise owners, and they are as follows:Honesty  Ã¢â‚¬â€œ The truth is always the major key to success.Transparency  Ã¢â‚¬â€œ sharing thoughts fluency. Respect  Ã¢â‚¬â€œ Give individuals their nobility and win others' regard.Fairness  Ã¢â‚¬â€œ Do what is right even if it is hard to do.Humility  Ã¢â‚¬â€œ helping less fortunate individuals. It is about the team and the society as a whole.Responsibility- Be accountable for the outcome whether the situation is good or bad. Integrity  Ã¢â‚¬â€œ Character indicates when no individual is looking.In 1990, Allied Lyons the owner of Baskin Robbins purchased Dunkin' Donuts that was renamed to Dunkin' Brands in 2004. Dunkin' Donuts reached the first rank in customer loyalty of coffee category by Brand Keys for 10 years successively.Dunkin' Donuts's major competitors worldwide: Starbucks: Starbucks is obviously the leader of all Competitors of Dunkin' Donuts. It competes with Dunkin' Donuts by offering a variety of baked food and drinks in a relaxed atmosphere. McDonald's: McDonald's is one of the main fast food chains in the industry and one of the top Competitors of Dunkin' Donuts. Offering a variety of food items and drinks at low prices with quick service.Krispy Kreme: Krispy Kreme offers doughnuts and coffee, which means the toughest competition with Dunkin' Donuts.Dunkin' Donuts's major competitors in Saudi Arabia: In Saudi Arabia market, Dunkin' Donuts has a variety of competitors both international competitors and local coffee shops. International competitors are Starbucks, Krispy Kreme and McDonald's. The local coffee shops are Coffee Day, 12cups, Alchemy. As a result, Dunkin' Donuts should adopt and understand the Saudi culture to compete with their competitors. Furthermore, selecting some reasonable areas that most of the locals may not have the capacity to manage the cost because of their limited budgets, Dunkin' Donuts can gain a competitive advantage.Entering to the Kingdom of Saudi ArabiaGlobalization enabled local companies to become international, by giving them accessibility to invest in foreign markets, expanding their sizes, assets net worth, and targeted segments of customers. Also, it gave governments better opportunities for developing communities.Entering KSA as an international business is an easy process, but must be applied with accuracy and professionalism. The competitive investing climate attracts investors to be on this land, and only the most creative innovative could last, since the mid-1970s as of recently.In 1986, Shahia food Limited Company wins the contract of Dunkin' Donuts franchise and was able to introduce the brand Dunkin' Donuts to Saudi Arabia. Dunkin' Donuts is keeping spreading in KSA over thirty-one year. the first branch was established in Al Olaya. Nowadays, the company has more than 200 branches in all Saudi regions, starting from:Riyadh Region (King Khalid Intl Airport, Wadi Laban, Al Muzahimiah, Diriya, and more). Western Region, which includes (Mecca, Jeddah, and Madinah) Eastern Region (Khobar, Dammam, and Jubail)Qassim Region (Buraydah, Badiah, Bakeereya Unayzah, and Zulfi) Saudi employees versus Foreign employees:Dunkin' Donuts employes an acceptable number of Saudis. Its main purpose of having many Saudi employees is because of the policy of its industry, that employing Saudis to easily serve Saudi consumers will help to reach Dunkin' Donuts products. Moreover, Saudi employees can realize their nation consumption habits more than foreign employees. KSA modes to enter Saudi market:There are many modes to enter Saudi market. every type serves organizations, governments, and customers, reaching their objectives. Methods can be summarized as follows:Exporting: a country (exporter) sells goods and services and distributes them to another country (importer).Piggybacking: Selling goods services to local businesses, but they market the vendor globally.Buying a company: is the most expensive method of entering a country, it is about purchasing a local company. Turnkey Projects: Forming a project from the ground, and selling it to local companies to warranty an indirect existence. Contracting: either through licensing, joint ventures, or partnering, it refers to a contractor assists to introduce the brand to the local market. The percentage of involvement the contractor obtains is different from a contract to another.Greenfield Investments: means a project where a firm builds operations in a foreign market beginning from scratch. This mode has a large cost and local lows control it.A number of elements, such as expenses, local laws, necessities, desired quality, and industry will affect the company choices of these modes. Dunkin' Donuts has chosen since 1960 using the franchising model to enter America and worldwide markets, and Dunkin' Donuts used it in KSA too through Shahia Foods Limited that held the franchising method. Dunkin' Donuts KSA has its own vision statement that sequel the overall Dunkin' Donuts vision: â€Å"To be always the desired place for great coffee beverages and delicious complementary donuts & bakery products to enjoy with family and friends† As well as Dunkin' Donuts Mission:†To be the leading provider of the wide range delicious beverages & baked product around the kingdom in a convenient, relaxed, friendly environment, that insures  the highest level of quality product and best value for money. We provide our guest, the elegant service, and unforgettable experience to meet their expectations in every single visit.?†These strategic management tools state that Dunkin' Donuts KSA works under the localization theme, because of Saudi community privacy, that Dunkin' Donuts exists to make its enjoyable moments with delightful pastries and drinks, it is general in food firm to follow the localization theme because of the dependence of the food fields on the local tastes. The localization method is tracked through the Dunkinha and Dunkawy cards terms that support the customer's loyalty, and a customized menu made by Dunkin' Donuts for only Saudi Arabia. Conclusion It is apparent that KSA was for Dunkin' Donuts an important market, that's why it was chose from the beginning to be located in. Saudi's location, the type of consumption trends the society maintains, the support of the government received by international market players, and the encouraging purchasing power obtained by the Saudi people all these and other considerations, were the reason why 31 Dunkin' Donuts existed in KSA. The unique mode which is franchising is used by the company worldwide, this method was used due to the nature of the industry maintained by Dunkin' Donuts, which is QSR, that means it is a must to have the food on demand, this point cannot be done by other types of entry, it should be done through actual existence, and to reduce cost and time of studying national taste and its trends. To represent the company in the kingdom Dunkin' Donuts preferred to have a national local franchisee. The choice of this franchise was distinctive, due to the 31 years position of ruling the QSR in backed food and drinks industry in KSA, accomplished by Shahia, where the total market share reached is 49% of total market, compared to 29% for Starbucks and 22% for MacDonald's'. Discussion Questions and Answers:Why choose Saudi Arabia? Dunkin' Donuts is considered as the quick service restaurant industry., it is situated in Canton, Massachusetts, USA, it chose to invest in KSA because of its high concentration on building up the company's points of interest by existing in Saudi Arabia the heart of the world, which means rising the abroad experience. Moreover, it strongly supports the fact of investing where it can be focused on expanding resources, inattentive of having power. However, having the ownership flexibility, and publicizing risk.How the investment in Saudi Arabia? The comprehensive advantage of investment in KSA is known as stable. There is no need to concern about the nationalizing of the international businesses because of the encouragement practiced by the Saudi government towards foreign investors and the supporting for liberal ownership in the Saudi market. How do political ; global policies affect your business?The high rate of return, and the taxation system, for foreign investors in KSA, were factors of attracting the international business. The kingdom of Saudi has many advantages for foreign investors which are the highest digits for GDP in the region, controlled inflation rate, the size of the Saudi market, and finally the size and support given for the infrastructure. These great advantages are not only to attract Dunkin' Donuts to Saudi Arabia but all types of investors.Entering KSA as an international business is considered an easy process?Entering KSA as an international business is an easy process, but must be applied with accuracy and professionalism.What were the difficulties you faced to enter the Saudi market? Studying and analyzing the Saudi customer needs, was one of the greatest work done by Dunkin' Donuts KSA. One of its studies stated that employing Saudi Staff, and practicing the Saudization, will give the Saudi clients a more pleasant and stratified experience. SWOT Analysis:Strengths:The industry's most fundamental point of strength that makes it worth to persist the business through the past years is â€Å"the time-saving rule†, which means the industry reaches what regular restaurants can't offer, all these restaurants guarantee fast processes and quick purchase of food. Weaknesses:Staff who work in low conditions, with low wages, are considered from the weaknesses this industry face, which gave it a bad reputation among people worldwide. Opportunities:Due to globalization every year there are new markets added to the demand forces as a huge opportunity to the industry. Threats:Consumer demand for healthier food is increasing the threat in this industry, which will keep these restaurants under the consumer satisfaction indexes pressure. Appendix Interview questions ; answersWho are your national ; global competitors? Our competitors are other businesses operating in the same industry as we are. Which are: Krispy Kreme, McDonald's and the main competitor is Starbucks.Does Dunkin' Donuts buy from other countries or make the products?No, the raw material comes from America and Dunkin' Donuts produces the products in Saudi.How is your marketing methods different here in Saudi Arabia to other countries?Marketing methods are different in each country because of cultural differences. In Saudi Arabia, Dunkin' Donuts understands and respects the culture and religion of the region by following the regulations and guidelines for advertising the company.What is the entry mode that Dunkin' Donuts use (Franchising, licensing, joint venturing, exporting, turnkey projects or wholly owned subsidiary?Licensing with Franchising, as a combined mode used by the company worldwide.How do political ; global policies affect your business? It impacts Dunkin' Donuts by having many barriers to entry in different countries. Each country has its own policies that Dunkin' Donuts needs to follow in order to operate the business there. These days, Saudi is becoming more strictly by developing new regulations regarding operating businesses. In strategic positioning, does your business choose differentiation or low-cost methods for their products in order to create value for Dunkin' Donuts products?No, Dunkin' Donuts likes to keep up with the standards in order to offer high-quality products to the customers. After the value-added tax, Dunkin' Donuts just added one riyal to all products and make more offers to attract customers.Do you have different methods of choosing your employees here from other countries?Dunkin' Donuts likes to follow the government requirements regarding the Saudilization. As well as to have non-Saudi employees as a percentage of the staff, but to be able to speak English and Arabic as well. The interviewee information: Name: Gilhesh Paul Position: Area Supervisor. Phone number: 0560-213-910 Email: [email  protected] ReferencesDunkin' Donuts. (n.d.). Retrieved December 10, 2017, from http://www.dunkinbrands.com/about/donutsG. (2017, December 07).Dunkin' Donuts franchise. Retrieved December 10, 2017, from http://worldfranchise.eu/franchise/dunkin-donutsMarket Entry Strategies. (n.d.).Retrieved December 11, 2017, from http://www.tradestart.ca/market-entry-strategiesNigel Travis. (n.d.).Retrieved December 10, 2017, from https://news.dunkindonuts.com/about/leadership/nigel-travisSaudi Arabia – Market Opportunities Saudi Arabia – Market Opportunities. (n.d.). Retrieved December 11, 2017, from https://www.export.gov/article?id=Saudi-Arabia-Market-Opportunities(n.d.). Retrieved December 9, 2017, from http://www.dunkindonuts.sa/English/Dunkawy/Pages/default.aspx12,000Global Locations And Still Growing. (n.d.). Retrieved December 10, 2017, from http://www.dunkinfranchising.com/franchisee/en.html Dunkin Donuts What are the stages in a product life cycle? What are the marketing implications of each stage? From my studies it has been provine that the product life cycle is a great marketing concept that focus on the revenues from the sales of a product. The product life cycle is drawn like a bell curve. The life cycle is divided into four stages they are introduction, growth, maturity, and decline. Introduction-It takes time of a new product to begin selling in volume. There may be manufacturing or logistics issues to contend with. The marketplace may be unfamiliar with th product and creating awareness takes time. Consequently product sales show a slow growth during the introduction phase. Growth- The growth space is characterized by a rapid increase in sales volume. This is created by increased product demand when customers are buying. Manufacturing and logistics issues are likely resolved and the market is far more aware of the product. Maturity-The maturity phase is established by sales volumes leveling off. At this point competition is strong and margins may begin to suffer. Signs of getting to this stage are that competitors may start advertising more strongly or using other promotional means to increase sales. Decline-Is when a product sales begin to decrease and it is at this point that some serious marketing decisions need to be made. It is sometimes possible to extend the life of a product by changing some of its product attributes, repositioning it or by packaging it with other products. Dunkin Donuts What are the stages in a product life cycle? What are the marketing implications of each stage? From my studies it has been provine that the product life cycle is a great marketing concept that focus on the revenues from the sales of a product. The product life cycle is drawn like a bell curve. The life cycle is divided into four stages they are introduction, growth, maturity, and decline. Introduction-It takes time of a new product to begin selling in volume. There may be manufacturing or logistics issues to contend with. The marketplace may be unfamiliar with th product and creating awareness takes time. Consequently product sales show a slow growth during the introduction phase. Growth- The growth space is characterized by a rapid increase in sales volume. This is created by increased product demand when customers are buying. Manufacturing and logistics issues are likely resolved and the market is far more aware of the product. Maturity-The maturity phase is established by sales volumes leveling off. At this point competition is strong and margins may begin to suffer. Signs of getting to this stage are that competitors may start advertising more strongly or using other promotional means to increase sales. Decline-Is when a product sales begin to decrease and it is at this point that some serious marketing decisions need to be made. It is sometimes possible to extend the life of a product by changing some of its product attributes, repositioning it or by packaging it with other products.

Boeing/Airbus Evaluation

MBA 654 Case 10. 1 Boeing & Airbus Robin Grouette 1. The overall strategy for Boeing seems to be focused more on customization and efficiency rather than size. With the focus of the 787 Dreamliner being that of long range with smaller passenger capacity, Boeing is anticipating that more direct routes to international cities will be developed rather than the typical hub and spoke routes which currently dominate the airline industry.Airbus’ overall strategy is focused more on the hub and spoke routes as well as improving efficiency. The A380 has utilized new materials in both airframe and wing compositions which have not been seen in Boeing’s products. The A380 also relies heavily on travel between concentrated hubs of passengers to ensure capacity is not underutilized. Airbus does seem to be playing a bit of catch-up in announcing the A350 for a 2012 release as it is positioned to compete directly with the 787 from Boeing.The ways in which both strategies are different w ould be the focus of Airbus on centralized hub and spoke routes for airlines (major city to major city) and creating larger aircraft to support their strategy, as compared to the decentralized connectivity to international destinations (smaller cities connected to smaller cities) which Boeing believes to be the coming evolution of air travel. The similarities in both strategies focus around efficiency and range.Almost the entirety of both new product developments for both companies have seen significant increases in flying distance in comparison to previous models. Also, with the rising cost of fuel, the efficiency of design and materials has been become more important. Airbus has developed its product line in response to the strengths and weaknesses shown by Boeing. An example would be the A320 family which was introduced 20 years following the 727/737 models from Boeing.All models involve smaller capacities and ranges which would suit regional and national travel. Airbus also deve loped a medium range/capacity A300/310 model to compete with the 757 and 787 from Boeing. In both the small range/capacity and medium range/capacity, Boeing had a long established dominance in model acceptance as well as an ability to provide upgrades in technology and efficiency at a smaller cost to replacing the entire plane, which left Airbus at a disadvantage.Where Airbus’ real advantage came in the long range/large capacity segment which had only been serviced by the 747 from Boeing. With the introduction of the A330/340 in the late ‘80’s as well as the A380 in 2008, Airbus is anticipating the need for long distance, major hub connections throughout the world rather than having smaller cities having the ability to have direct flights to international destinations . 2. The product lines for both companies fall into three categories: short range/small capacity, medium range/medium capacity, long range/large capacity.Both companies have four models in the short range/capacity segment, Airbus has 2 models in the medium range/capacity segment to Boeing’s 3, and Airbus has 2 models in the long range/large capacity to Boeing’s 1. The sales for each segment is dominated largely by Boeing with 9632 units sold between 1970 and 2005 in comparison to the 5797 that Airbus sold in the same time. While being dominated in the small and medium segments, Airbus has been exceeding Boeing in the long range segment since the 90’s.In terms of technology, both firms are making advances towards efficiency as well as fly-by-wire controls. While Boeing models have been established for quite some time, Airbus has utilized their late entry into the industry by incorporating the latest technology into their products. Aircraft were originally designed with direct mechanical systems, meaning that when the pilot depressed a pedal in the cockpit, the corresponding surface on the airplane would react by how hard/fast the pedal was depressed.In mode rn aircraft, this mechanical system has been replaced by a fly-by-wire system which an electrical signal is sent to the surface from the cockpit, rather than a mechanical one. Airbus has been utilizing this technology exclusively in their products, whereas Boeing has had to create upgrade packages for their existing products to switch to the new technology. Airbus has made a leap in material component technology which Boeing has not, in the Lithium/Aluminum body composition as well as carbon fiber wing construction for the new A380.Overall I believe that the Boeing approach to a more decentralized, medium capacity aircraft with long range and high efficiency will prove to be the better product line. Airlines are creating more direct flights to international destinations and having the ability to have a larger percentage of capacity utilized on the medium capacity planes will make the 787 more desirable to airlines as they continue to evolve. 4.The overall economics of the industry i s one of stiff competition supporting an industry which has been struggling to make a profit for the last decade. Both companies are competing for the limited capital available to their customers to provide new products while at the same time, staying current with evolving regulations around noise and efficiency. Also, both companies are competing on a wide variety of factors for all three sales segments so creation of new products to meet customer needs are both costly as well as risky.The importance of government subsidies for both companies is paramount. This helps transfer the financial risk of new product development across more participants. While Airbus gets directly subsidized from a number of European governments, Boeing is indirectly subsidized through their military contract business. Boeing’s issue with the direct subsidies are that they can be directly traced to the commercial aircraft industry while their indirect military subsidies are harder to uncover.In the end, both companies are being subsidized by government funds. While the level of subsidization may not be exactly the same for both companies, making an issue about the only other competitor in the industry receiving a subsidy while you are as well comes across as a double standard. 5. New products are developed by creating very long range forecasts and anticipating the evolving needs of their customers before they may even realize them; all at a tremendous R&D cost to the developing company.While most of Boeing’s products were developed in the 60’s and 70’s, they really hadn’t come out with anything new until 2006 and then again in 2010; whereas Airbus has had a more consistent release of new products since the 80’s. The major trade-off between fuel efficiency and cost are based on the ability to upgrade existing models over the improved technology and materials in the newer models. Since Boeing has had an established product line for a longer tim e than Airbus, they are able to compete by selling upgrade packages to improve technology and fuel efficiency rather than having to replace the entire plane.While this has worked for Boeing in the past, this approach may have stagnated the creative drive of designers in coming up with new models, which Airbus has been doing. The A380 may not be a serious threat to Boeing, depending on how the global airline industry adapts to more people flying. If the hub and spoke method which is currently employed persists well into the future, then Boeing could be at a disadvantage to Airbus as their large capacity 747 is almost 50 years old and there are no current plans to replace it.On the other hand, if airlines start offering more direct flights from a wider variety of cities, the 787 Dreamliner is excellently positioned to take advantage of both longer ranges as well as smaller passenger requirements for profitability. 6. There will be new competitors entering this industry either directly or indirectly. Direct competition could be developed in Asia as more and more people use air travel as well as an increase in skilled labour. Indirect competition could also evolve from privatized space travel.While currently only found in science fiction, the ability for aircraft to travel semi ballistic is not far off. Having the ability to travel tremendous distances at greatly reduced times would be a major draw to people who use airlines for international business. Boeing needs to be aware of the progress of the privatized space flight industry as well as any potential competition from Asia. This means more investment into technology around fuel efficiency as well as materials and systems. When Boeing offered upgrades on their 747, they reduced the total crew required from 3 to 2, saving $400,000 per year in operating costs.If they could further reduce crew requirements to a single pilot, it would provide significant operational savings to their customers. The future of the co mmercial aircraft industry is bright. Air travel is the safest and fastest way for people to travel long distances. With evolutions in engine and plane design, the models will only get faster and more efficient. The key for each company is to not wait to see what the other is doing, but to invest in both market research and technology to stay ahead of the other.

Hate Crimes against Native Americans Essay

There have been incidents in the past wherein crime victims are people from different racial ethnicities, gender, and group affiliations. The acts perpetrated against them are sometimes motivated by hate. These acts characterize hate crime, which has been prevalent in the United States for many years. There have been periods in time when hate crimes targeted a specific racial group. Hate crimes are violent acts toward people based on race, religion and sexual orientation, and Native Americans became the usual assault victims mainly due to misconceptions of people about them. Hate Crime Hate crime is an old phenomenon that has plagued Americans for many years now. This term and the interest that society has placed on it are recent developments, although the acts associated with hate crimes have a long history. Because of its complexity and the difficulty of including all facets, it would be hard to exhaustively define hate crimes. In addition, people have different concepts of hate crimes. Defining the concept tends to be influenced by one’s social norms, political interests, and cultural differences. It would not be a surprise that there are even various academic and professional definitions of hate crimes around the world (Hall, 2005, pp. 1-2). In its simplest form, hate crimes are defined as violent acts motivated by hate and target people or organizations based on race or the group affiliation that they belong to (Hall, 2005, p. 2; American Psychological Association, 2009). Hate crimes emphasize the underlying values and character of the offenders, which sets hate crimes apart from other criminal acts. In addition, the criminal behavior that the offender exhibits is driven by â€Å"prejudices from criminal conduct motivated by lust, jealousy, greed, politics, and so forth† (Gerstenfeld & Grant, 2003, p. 304). Race and group affiliation are not the sole reasons which motivate hate crimes. In most cases, hate crime victims are targeted because of color, national origin, gender, ethnicity, disability, and sexual orientation (Gerstenfeld & Grant, 2003, p. 304). According to an FBI hate crime report, race outranked religious and sexual orientation as motivation of hate crimes (Ruckman, 2009). Some people engage in hate crimes because they are influenced by alcohol and drugs. However, the main reason is still based on personal prejudice which blinds people to the reality of what they are doing. Aside from these, people commit hate crimes because of a number of reasons such as experiences with members of minority groups, economic conditions, and racial stereotypes. Whatever the reason may be, one hate crime incident can result to domino effect. This is because a hate crime is not just addressed to a single person, but to the group that the victim represents. Thus, acts of hate crimes can cause fear in the entire community (Gerstenfeld & Grant, 2003, p. 304). Victims and Statistics Hate crimes can be categorized depending on the basis for the motive. The basis can be gathered from race, religion, and sexual preference. In more ways, hate crimes serve as hate messages directed to the targets. Hate crime informs the victims that they are not welcome to the community or neighborhood (American Psychological Association, 2009). Racial bias remains the main determinant of hate crimes, which affects African Ameiricans, Native Americans, Caucasians, and Asian/Pacific Islanders. This category of bias refers to the negative opinion towards groups of persons such as blacks, Asians, or whites. This bias is also based on physical characteristics. Religious bias, on the other hand, refers to the negative opinion or attitude directed towards a group of persons who have the same religious beliefs. Lastly, sexual preference bias refers to the negative opinion about a group of persons based on sexual preference (Office of the Attorney General, 2009). 1990-1995 For many years, reports were collected with regards to the prevalence of hate crimes in the United States. Since 1990, The Hate Crime Statistics Act (HCSA) was enacted to gather data on hate crimes from law enforcement agencies from all over the United States. The following year, in 1991, 4,558 cases of hate crimes were gathered from police departments in 32 states. The next year, the data recorded 7,442 incidents. In 1993, there were 7,587 hate crimes, as reported by 6,865 agencies. By 1994, the number dropped to 5,932. The number increased to 7,947 in 1995 (Anti-Defamation League, 2009). Out of this total, 41 incidents targeted Native Americans or Alaskan Natives (CivilRights, n.  d. ). A number of assaults which occurred between these periods were recorded. One such case, which occurred in August 1991, was said to be a dramatic incident of anti-Semitic hate crime. The incident occurred in Brooklyn in a motorcade for Grand Rabbi Menachem Scheerson. During the parade, a Hasidic Jew driving a car accidentally killed a black youth. This event precipitated four days of rioting full of vandalism, assault, and harassments, especially against Jews. During the riot, a 29-year-old rabbinical student was killed by a group of 15 African Americans. This incident was â€Å"one of blind, baseless bigotry and putrid violent hate† (Gerstenfeld & Grant, 2003, p. 305). There were other incidents of hate crime from 1990 t0 1995. In California alone, there were 44 documented cases wherein persons were attacked due to their sexual orientation. The most interesting finding about the cases is that most of the perpetrators were either underage or in their early 20s (Human Rights Campaign, n. d. , p. 2). 1996 In 1996, the number of hate crime incidents increased. The criminal incidents, motivated by bias, reached to 8,759. Around 60% or exactly 5,396 of these incidents were motivated by race (Federal Bureau of Investigation, 1996). One percent of the incidents were against Native Americans (Central Michigan University, 2006). Incidents based on religious bias accounted for 1,401 of the total number of incidents. Incidents accounted under sexual-orientation bias were 1,016 in total. Other biases based on ethnicity account for the 946 incidents. The most common form of hate crime was intimidation, which accounted for 39% of the total incidents. Destruction or vandalism came as second while assault was third. During this year, there were 12 recorder individual murders motivated by hate, of which eight were based on racial bias. Furthermore, the detailed information gathered revealed that the state of California has the most number of hate crime incidents, accounting for 2,723 incidents out of the total number of incidents. Intimidation was also the common form of hate crime (Federal Bureau of Investigation, 1996). 1997-1999 The number of hate crime incidents decreased in 1997. From 8,759 incidents in 1996, the number decreased to 8,049 in 1997. The number of incidents further decreased a year later, which accounted for 7,755. The breakdown of the cases according to bias is the following: 4,321 cases were motivated by racial bias, of which 36 were against Native Americans; 1,390 cases by religious bias; and 1,260 cases by sexual orientation. By the year 1999, the number of incidents increased to 7,876. More than 50% of the cases were motivated by racial bias, of which 47 incidents were against Native Americans; 18% motivated by religious bias; and 17% motivated by sexual orientation. Intimidation is still the number one form of hate crime (Uniform Crime Reports, â€Å"Hate Crime Statistics,† n. d. ). One of the brutal cases of hate crime within these periods occurred in 1998, when a disabled man from Texas was murdered. James Byrd, Jr. , a black man, was on his way home from a party when three men offered him a ride to which he agreed. Byrd was taken outside the town and was chained by his ankles to the back of the car. The men then drove the car, thus dragging Byrd along a logging road. Byrd died after having his arm and head ripped apart from his body. This was a traumatizing experience for the black community (Gerstenfeld & Grant, 2003, pp. 304-305). Another hate crime motivated by sexual orientation bias was committed against a gay college student, Matthew Shepard. Two men robbed and beat him with a pistol, after which they tied him to a fence in a near-freezing temperatures. He died from damages to his brain stem. Another incident took place in Alabama in 1999. Billy Jack Gaither was abducted by two men who got angry by an alleged sexual advance of Gaither. They beat him with an ax handle and set him on fire atop burning tires (Human Rights Campaign, n. d. ). 2000 By 2000, there was again an increase in the number of hate crime incidents as recorded by the Federal Bureau of Investigation. The number was 8,063, wherein 53. 8% accounted for racial bias, 18. 3% motivated by religious bias, and 16. 1% motivated by sexual-orientation bias. The main form of hate crime, like from the past years, is intimidation. By this year, the number of offenses against Native American increased from 47 in 1999 to 57 in 2000 (Federal Bureau of Investigation, 2001). Murder cases directly connected to hate crime decreased to 16, from a previous 28 in 1999. Chicago, Columbus, and Colorado have increasing murder trends while New York City, Michigan, San Francisco and Houston have decreasing trends. However, murder is just the tip of the iceberg. Out of all the hate crimes documented for the year 2000, hate crimes occurred in different forms in higher number than the murder cases. Verbal harassment has the highest number of hate crime incidents, accounting for 1,337 cases. Intimidation is also at the top of the list with 951 cases. Assault/attempted murder comes next with 786 cases. Vandalism accounts for 120 cases while robbery and sexual assaults account for 95 and 80 cases, respectively (Moore, 2001, pp. 12-13). 2001-2004 The incidence of hate crimes increased significantly during 2001. The number of incidences was 9,730, registering a 20. 7% increase. Racial bias was the leading motivation, accounting for 44. 9% (Anti-Defamation League, 2005). One percent of these incidents victimized Native Americans. This implies that one in ten hate crimes is targeted against the natives. This was said to be an interesting finding because Native Americans, along with Alaskan natives, comprise less than 1% of the U. S. population (Broyles, 2009, p. 30). Also, religious bias accounted for 18. 8% while sexual orientation bias was 14. 3%. The majority of the religious bias incidents were anti-Semitic crimes (Anti-Defamation League, 2005). The following year, FBI reported that the number of hate crime incidents decreased by almost 25%. Incidents were 7,462, as reported by FBI. As expected, racial bias was seen as the primary motivation, which accounted to almost half of all the incidents during this year (Associated Press, 2003). In addition, there was an increase in the number of incidents against Native Americans. This year, the incidents reached 62 (Federal Bureau of Investigation, n. d. ). Also, more than 19% accounted for religious bias and 16. 7% on sexual-orientation bias (Uniform Crime Reports, â€Å"Hate Crime Statistics, 2002,† n. d. ). From 2003 to 2004, the number of hate crime incidents rose by 0.  9%, from 7,489 incidents in 2003 (Federal Bureau of Investigation, Miami Division, 2005) to 7,649 in 2004 (Federal Bureau of Investigation, n. d. ). Out of the number of incidents in 2003, racial bias was again the main motivation for the crimes, religious bias followed, and then sexual orientation bias (Federal Bureau of Investigation, Miami Division, 2005). Again, there was an increase in the number of incidents against Native Americans, the total reaching 76 (Federal Bureau of Investigation, 2004). In 2004, more than 50% accounted for incidents motivated by racial bias. Religious bias accounted for 18% of the incidents while 15. 7% accounted for sexual-orientation bias (Federal Bureau of Investigation, 2005, p. 5). It would be interesting to know that crimes motivated by biases in race, religion and sexual orientation comprised a very small percentage of the total number of crimes in 2004. Crimes motivated by bias were only 0. 05% (Tennessee Bureau of Investigation, 2005, p. 12). In addition, the number of incidents against Native Americans increased to 83 (federal Bureau of Investigation, n. d. ). 2005 until the present From 2005 to 2006, there was a 7. 8% increase in the number of hate crime incidents while there was a downward trend from 2006 to 2007. The data from FBI showed that racial bias was the persistent motivation for all crimes, followed by religious bias and sexual orientation bias. In addition, intimidation was the main form of hate crime, except in 2007 where the main form is destruction/damage/vandalism (Federal Bureau of Investigation, n. d. ). Native Americans as Victims Native Americans, also called American Indians, populated North America even before Europeans arrived. In fact, they have been living in the land for many years (NativeAmericans, 2007). The arrival of Europeans in America was the onset of the hate crimes that targeted Native Americans (Bureau of Justice Assistance, 1997). Europeans were materialistic and culturally arrogant that they wanted to lay claim on the land that Native Americans resided on (NativeAmericans, 2007). American Indians found the attitude of Europeans repulsive (NativeAmericans, 2007). Thus, the natives resisted the invaders. In turn, the Europeans considered the Indians as barbaric. Although most of the natives remained passive, they did not experience so much hate crime as to the near genocide of the Yuki and Cheyenne Indians. By 1848, Indians were already the subject of violence through kidnapping, sexual assault, starvation, depletion of food supplies, fraud, theft, murder, and other atrocities. It was found out that Europeans wanted to exterminate the natives to give way to White settlements. In addition, the state itself sponsored kill parties to achieve this goal (Gerstenfeld & Grant, 2003, p. 6). In lieu with the genocide, Broyles argued that not all of the deaths were done intentionally (2009, p. 29). The diseases that Europeans brought with them killed many Indians. Aside from the genocide, there were also conflicts which led to events victimizing the natives. Some of these events were the Indian Wars and the establishment of the Indian Removal Act signed by then President Andrew Jackson. The Native Americans were defenseless because they were outnumbered. Aside from this, they lacked advanced weapons and were not willing to cooperate (NativeAmericans, 2007).

A Study of Human Speech and Language Term Paper

A Study of Human Speech and Language - Term Paper Example The development of language and speech starts as early as in infancy. Studies show that speech and language learning begin in the uterus with the infant’s recognition of its mother’s voice. Lieberman explains that anatomical changes and modifications in the human vocals for example the increase in length and the lower lying larynx compared to other animals is thought to play a crucial role in the development of human speech (2013). These improvements have been found to enable humans to produce a wide range of repertoire. However, changes in human genetic makeup have been shown to impact aspects related to neurologic system. Neurological aspects that control human motor control ability as well as those that lead to higher cognitive capabilities involved in speech development and language have been shown to be gene-determined. This research aims at investigating factors that influence development of speech and language in human beings to promote the conclusion that genes are responsible for human being’s speech and language development. The research questions are: The world is really being unlocked by advances in technology and is high end application in science. Voice, language, and speech are the tools used by humans to communicate with each other. Additionally, language is a significant and unique system that distinguishes humans from other animals and results to the development of race and heritage in normal child in terms of mother tongue inheritance (Dorothea, 2012). However, lack of sufficient technology and scientific knowledge has seen heated debates emerge over the development of science and language. Proponents have held strongly that human language depends on factors like adequate intelligence and environmental simulation (Mesoudi, Alan, McElligott, and David, 2011). Conversely, opponents held that human speech originated genetically. The result has been two perspectives of

Marketing Plan for Atlantic Quench Cranberries Inc Essay - 9

Marketing Plan for Atlantic Quench Cranberries Inc - Essay Example The research will mainly focus is the population that is highly demanding for natural and healthy drinks today. The budget for the marketing plan will cover the costs of doing market research, differentiating products, and advertising the improved products. The emphasis of this marketing plan is to ensure the healthy products from this company reach the target market. The Cranberry products include juice drinks with cranberry flavors. In 2002, the co-operative introduced to the market the Cranberry Classic in a 250 ml with an aim to target desire consumers in the convenience sector. In 2003 the organization, AQC increased its products of the ‘light’ low-calorie fruit drinks. These were inclusive of cranberry and blackcurrant, cranberry and raspberry, and cranberry and mango. Later in 2004, a white cranberry juice drink was launched and promoted as sweeter and smoother alternative to the red cranberry juice drinks. These measures have been introduced to specifically targe t the fast-growing chilled drinks sector. A cranberry and mandarin juice drink were introduced to the market in 2005. According to the publication by Public Health England (PHE), â€Å"Soft drinks account for the main cause of sugar consumption between 2008 and 2012†. Several governmental and non-governmental bodies, such as National Health Service (NHS) and Scientific Advisory Committee on Nutrition (SACN) are; therefore, keen to reduce the consumption of sugary drinks by supporting and â€Å"pushing† sugar taxation. Due to consumer awareness, buyers prefer more healthy drinks with less containing sugar. In the UK demand is increasing for healthy juice drinks, leaving carbonated soft drinks behind, because of the poor image created in recent years.

Entrapment by Government Agents Essay Example | Topics and Well Written Essays - 500 words

Entrapment by Government Agents - Essay Example Throughout the two and a half years, the government has been pestering Jacobson, to the point of almost forcing him to commit a crime. The fictitious organizations that have been sending him mails and surveys seem to be wanting to pin him down. The government was trying to lure him to commit the crime by informing him that censorship was infringing on his rights and sexual freedom. Jacobson is an innocent victim of entrapment by the government. The information about pornography and other illicit sexual activities were being fed to Jacobson, flaunted right into his mail box. The government did not give him a choice but to participate in the surveys and be a member of the phony organizations. Instead of trying to trap him, the government should have gone after the real offenders, those who do not need any persuasion from them to commit the crime. The Supreme Court defined entrapment in this case by stating that â€Å"if the defendant before contact with law enforcement officers or their agents did not have any intent or disposition to commit the crime charged and was induced or persuaded by law enforcement officers or their agents to commit the crime, then he was entrapped† (What constitutes entrapment by government agents?, 1992). Yes, one agrees with the definition of the Supreme Court. One believes that to prove that there is entrapment, two factors must be considered which was captured in the definition of the Supreme Court. The first is that the defendant was induced by the government to commit the crime. The second factor is the matter of whether the defendant is predisposed to commit the crime, given the fact that he was induced inappropriately to commit the

Applying The Western Model Of Government On Countries Around The World Essay

Applying The Western Model Of Government On Countries Around The World - Essay Example If in the West the non-fulfillment of such standards are interpreted to basically indicate government failure, applying the same Western model in assessing another country's government would also require the same standards to be met in order for that government to be deemed successful. In the Western model of Democracy, for example, due process of law, respect for human rights and individual liberty, and the general population's participation in the democratic electoral process are among the standards that have thus far been raised by the Western school of thought to measure a country's level of democracy. When non-Western Democratic countries and governments, therefore, fail to provide adequate evidence that these specific standards are being met, these countries risk immediately being condemned by the global society as undemocratic. Organizations and individuals insisting on the application of Western models of government and the implementation of Westerns standards deduced from such models have thus been quick to condemn any and each country that have failed to meet these Western standards. Repressive regimes that fail to meet Western standards of Democracy, and who have a history, for example, of human rights violations, staggering judicial systems, and a weak electoral process, have thus been pressured in numerous instances to reform and meet these Western standards in order to gain the acceptance and approval of the dominant West. To be sure, the notion that a universal set of standards can be deduced from Western models of government and applied indiscriminately to all countries in the World, rests on some very thin assumptions-that there is only one path towards the development of a specific form of government, and that a country's progress down this path is but a naturally occurring process, one that is not influenced by internal and external factors. We can see these assumptions more clearly for what they are if we investigate the global movement towards Democracy. The application of a Western model of Democracy for all countries, for example, presumes that a country's progress towards democracy is a naturally occurring phenomenon, one that is dictated upon by a single process and occurs naturally without regard for a country's socio-political status nor influenced by any external and internal forces. Basically, this means, that countries would generally develop into democracies as they progress regardless of any internal and external pressure or movement. This has largely been disproved by numerous studies, most notably, an examination conducted in 1996 which showed that 58 out of the 61 democratic countries that were studied became democratic unnaturally and that democratic progress was as a matter of fact induced by way of economic sanctions and conditional aid that demanded for democratic legislation. (Whitehead, 1996) With today's governments leaning decisively towards Democracy and democratic forms of governance, the implementation of a universal model of democracy-one that is produced and upheld by the dominant West-presumes that for a country to successfully implement and uphold a democratic form of

Management report for sevice improvement Essay Example | Topics and Well Written Essays - 1500 words

Management report for sevice improvement - Essay Example The project involving nurses at the district and ward levels will involve filling of the checklist before referrals are made to district nurses. A pilot study will be done to establish the effectiveness of the proposed criteria before necessary changes are made to improve the criteria and associated processes. Evaluation of the project will be based on the number and type of referrals to district nurses after the implementation of the criteria in comparison to data obtained before the institution of the project. Introduction Several changes have been witnessed in nursing practice at the district level over the last couple of decades. Some of the changes that are evident include the introduction of new technologies to help in nursing, the rise in morbidity rates, and the increase in mortality rates. Yet another major change in the same respect is the attendance to more complicated cases in the community. With this being the case, it is beyond doubt that the nursing fraternity in the d istrict has become overloaded which has effectively increased the stress levels experienced by the nurses. In order to solve this problem it is proposed that a District Nurse Checklist be created and instituted for use in deciding whether or not a patient should be referred to a district nurse for care. The proposal will rely on a SWOT analysis of the proposal considering its effectives in predicting the internal and external forces that may affect the success of the project. During implementation, the PDSA cycle will be applied considering its effectiveness, limited resource requirements and limited risk association. Analysis of Change Needed According to the Royal College of Nursing (2003), a major problem facing district nurses is the huge number of referrals that they have to handle. More specifically, the problem is seen when such referrals are uncalled for. Clover (2010) notes that for every single inappropriate referral to a district nurse, close to five hours of precious tim e is lost. A study conducted in the past revealed that several patients were discharged from hospital with community nurses taking little or notice of the events (Clover 2010). The study further revealed that several cases of referrals were inappropriate and therefore had to be re-routed or altogether declined. It must be taken into account that there are several alternatives that can effectively be applied to ensure proper home are to patients who have been discharged. Some of these alternatives according to Vafeas (2000) include practice nursing, visiting clinics and making outpatient hospital visits. A report by the Audit Commission (1999) reveals that of all referrals to district nurses, 11% are unwarranted. Practical experience during clinical practice as a member of district nursing teams has shown that inappropriate referrals are associated with a lot of time and resource wastages. What this means is that without a proper referral criteria that assists clients and other healt h practitioners in deciding when and when not to effect a referral, the situation is bound to get worse. In effect, when a referral criteria is developed, various parties will better understand their responsibilities and roles, the district nursing service will enjoy greater credibility, and health practitioners will be encourage to work in unity. Health practitioners, patients and clients among other parties should appreciate the reason for the establishment of the

Concept memo or a proposal letter [this mini-proposal, which can be an Research

Concept memo or a letter [this mini- , which can be an expanded formal targeted at a specific Request f - Research Proposal Example Basic requirements The Pollution Prevention (P2) grant program has been initiated by aforementioned authorities for funding projects that aim at promoting environmental protection and reduction of waste emission. This program acknowledges the need to control number of lives that are lost each year to harmful social and environmental evils. Many business operations have devastating impact on our environment and health of people in surroundings. Pollution, gas emissions and contamination are common consequences for any business activity, which affect life expectancy of people across the globe. It is high time that several projects shall be initiated, that are dedicated to addressing these grave concerns and guarantee effective positive results upon completion of them. Businesses must become part of this program and promote awareness of environmental concerns and adoption of source reduction techniques (Norfolk and District, 1996; Blomquist, 1994). To cater this, a project has been plan ned to be initiated that provides technical assistance in designing measures of preventing pollution at the root source only. Offered solutions This project shall facilitate on-site training and education of employees for moving radically towards greener side and being more environment-friendly and health-conscious. It will provide learning opportunities for key personnel to conduct change management effectively within their organizations promoting positive attitudes and awareness for environmental footprint of business activities. Programs and events shall be arranged to educate the masses and create awareness to gain public support. Major objectives of this project include substantial reduction of carbon gas emissions and discovery of alternatives for factors of input that are either unsafe or otherwise have sustainability concerns. Heavy and thorough research is planned to be carried out to find new methods and horizons which enhance environmental performance of business and radi cally convert conventional business processes into pro-environment practices. Focusing on hazardous pollutants that are used in or result from business activities, this project aims at saving forests and trees, condemning chemical processes that increase carbon dioxide or greenhouse gas emission and running pressure groups to promote usage of low carbon-emission vehicles polluting our environment. Implementation plan A detailed plan of implementation has been developed to achieve the planned outcomes from this project. Significant funding shall be required for conducting in-depth research for finding alternate methods and material (Kegler, et al., 1998). Various market surveys and interviewing techniques shall be deployed to collect vast amount of data and statistics from diversified sources. The project will require essential information regarding activities that cause carbon emission, costs involved, strong environmental and social stances taken by various green organizations, way s to improve efficiency of material having sustainability concerns, other projects working towards similar goals and other vital data that may be required from time to time. Thereafter,

None Essay Example | Topics and Well Written Essays - 500 words - 24

None - Essay Example In other instances, the error may be a result of omission or negligence. For a practice or occurrence to be considered a medical malpractice, the patient must prove certain elements, which include liability, direct causal link, and damages. For an occurrence to fulfill the requirement of liability, the patient must prove that there existed a professional relationship between the health professional and the patient. This is often easy to proof. However, the patient must also proof that the health care provider concerned offered substandard care or was negligent. Depending on the circumstances, substandard care is at times not considered a medical malpractice. The next element that the patient is required to prove is that there were injuries, which directly resulted from the negligence or substandard care (Mor & Einy, 2012). In Jose’s case, there was some of negligence since proper care was not provided in good time, which resulted in the injuries. It was clear that the permanent disability of his shoulder was due to the delayed surgery. In this particular case, the person who can be held responsible or liable is the emergency center physician since he understood the seriousness of the injuries. However, he failed to consider other measures since there was no anesthetist on call. He would have advised Jose’s parents on the seriousness of the problem and maybe they could have sought treatment elsewhere. The physician had foreseen the possible complications that could arise from the injuries but insisted that Jose’s waits until morning when the anesthetist would be available. Moreover, the physician did not inform Jose’s parents of the risks involved if the surgery was delayed. The parents could have opted for other options. Although the anesthetist who was not available, he wa s not on duty at the particular moment and was thus not

Discourse Analysis of the movie Dumb and Dumber Essay

Discourse Analysis of the movie Dumb and Dumber - Essay Example   Although there are two apparent speakers in this dialogue (i.e. Mary and Lloyd), the utterances are all, in fact, constructed by one speaker which is the scriptwriter making it a synthetically constructed conversation. However, the speech act of the conversation is well planned and rehearsed, which has a positive impact on the overall appeal of the dialogue. The original script of the conversation, however, incorporates the various aspects of conversational interactions such as adjacency pairs, turn-taking, topic initiation and development, feedback and conversational openings and closings. To analyze the context of the discourse, Lloyd, a limo driver, is taking Mary to the airport and this is when the conversation takes place. It is one of the most essential ways in which people come together, exchange information and maintain social relations. Therefore, the setting of the discourse is very much natural in the normal contexts of dialogue and social relations. It is important to realize that the movie is categorized under the group of â€Å"humor† films, featuring slapstick comedy and nauseate humor. In fact, the hilarity or amusement of the comedy is expressed linguistically, in the choice of words of the funny man, Jim Carrey, who is playing the role of Lloyd. Throughout this whole exchange of words, Lloyd doesn’t say anything that has no linguistic value, so he is clearly able to produce a grammatically correct sentence. Significantly, the only flaw that occurs in the conversation is that Lloyd is not able to select from all the correct expressions available to him to reflect the â€Å"illocutionary† force that is suitable most to this particular  encounter.  

Historical Profile on Frank W. Notestein and Guttmacher Essay Example for Free

Historical Profile on Frank W. Notestein and Guttmacher Essay Demography is the scientific study of population size, structure(or composition), spatial distribution and development of human population overtime (McFalls, 2007). Therefore, the aim of this paper is to present a historical profile on Frank W. Notestein and Guttmacher Institute and their major contributions to the development of demography. In opening the paper began by defining demography. It will progress by introducing who Notestein was there after his contributions to development of demography. Furthermore, the paper will present a historical profile of the Guttmacher Institute. Finally, the organization’s contributions made to development of demography will be presented. A conclusion will then be drawn. Having defined what demography is the paper will now bring in who Notestein was there after his contributions to development of demography. Frank W. (Wallace) Notestein was born in Alma, Michigan in 1902, Notestein received his undergraduate degree from the College of Wooster in 1923. He received his PhD in Economics from Cornell University in 1927 and was an Economics instructor there from 1926-1927. From 1927 through 1928, Notestein worked abroad as a researcher of the Social Sciences Research Council. He began work for the Milbank Memorial Fund as a research assistant and then became a member of its technical staff from 1929 through 1936. In 1936, Notestein began as a Lecturer at Princeton University. At the same time, he developed and directed the Office of Population Research (OPR) at Princeton’s Woodrow Wilson School of Public and International Affairs with funding from the Milbank Memorial Fund. By 1941, Notestein had attained full professorship as the Director of the OPR and as a professor of Demography, holding both titles until his resignation in 1959. Notestein remained as Acting Director of the OPR for the fall 1959 term while his successor, Ansley J. Coale, took a vacation. After Notestein’s resignation, he remained involved at Princeton as a â€Å"Visiting Senior Demographer† through 1963. In addition, he was a â€Å"Visiting Lecturer in Public and International Affairs, â€Å"at Princeton beginning in 1968. He maintained both positions until June 1982.Notestein’s resignation from full professorship and director of the OPR at Princeton allowed him to become the president of the Population Council (PC) until 1968. Notestein had been a trustee of the PC since its establishment. Along with Notestein’s positions at Princeton and the PC, he was the organizer and  first director of the Population Division of the United Nations, 1946-1948. He chaired the Technical Advisory Committee on Population for the 1950 United States Census and was a member of the 1960 United States Census Committee. Notestein was a researcher of the American Academy of Arts and Sciences, the American Association for the Advancement of Science, the American Sociological Association, and the American Statistical Association. He was a member of the American Eugenics Society, the American Philosophical Society, the Council on Foreign Relations, the International Statistical Institute, the International Union for the Scientific Study of Population, the Population Association of America, and the Century Association. Notestein married Daphne Limbach in 1927; they had no children. He passed away in 1983 Notestein’s Contributions to Demography, Frank W. (Wallace) Notestein contributed a lot to the science of demography and to a better understanding of population problems in world affairs, especially through his work on family planning and population control. The following are some of the major contributions he made to development of demography. He worked for the Milbank Memorial Fund, an endowed national foundation that supports nonpartisan analysis, study, and research on significant issues in health policy, as a research assistant and then became a member of its technical staff from 1929 through 1936. Here he worked on differential fertility, the total genetic contribution to the next generation (Alter, 1992) The OPR focused on the study of the interrelation of population growth and change in underdeveloped areas and on the social and psychological factors affecting fertility in the American family. When he was the president of the Population Council (PC ) until 1968. He helped to study and promote understanding of the scientific aspects of population change throughout the world by fostering scientific theory and research in social, economic and medical fields. As the organizer and first director of the Population Division of the United Nations, he advised India’s Minister of Health on population policies and beginning a population center for training and research on demography in India in 1955. In addition, as chairperson of the Technical Advisory Committee on Population for the 1950 United States Census and as a member of the 1960 United States Census Committee, Notestein was a co-editor of the Population Index, a bibliography of population literature that was the official publication of the Population Association of American  and the OPR from 1936-1957. He co-authored Controlled Fertility in 1940 and The Future Population of Europe and the Soviet Union in 1944, as we ll as authoring numerous journal publications. Moving on further, the paper will now present a historical profile of the Guttmacher Institute . The Guttmacher Institute traces its origins from the Center for Family Planning Program Development. It was founded in 1968 by Alan F. Guttmacher (1898-1974). At the time, he was president of the Planned Parenthood Federation of America, an obstetrician-gynecologist, an author and a leader in reproductive rights. By 1968, Presidents John F. Kennedy, Lyndon Johnson and Richard Nixon had begun to call the publics attention to the problem of unplanned and unwanted childbearing and its consequences for individual women and men, their children and their communities both at home and abroad. Concurrently, the United States Congress was taking its first steps toward the development of an international population assistance program, as well as a versatile, national program aimed at providing equitable access to modern methods of birth control in the United States. By putting together nonpartisan social science research, policy analysis and public education, the Center hoped to provide a factual basis for the development of sound governmental policies and for public consideration of the sensitive issues involved in the promotion of reproductive health and rights. This purpose and commitment continue today [ http://www.guttmacher.org/sections/index.php] The Center was originally housed within the corporate structure of Planned Parenthood Federation of America (PPFA). Its program, however, was independently developed and overseen by a National Advisory Council separate from the PPFA Board of Directors. Its early development was nurtured by Alan F. Guttmacher, an eminent obstetrician-gynecologist, teacher and writer who was PPFAs president for more than a decade until his death in 1974. The Center was renamed in Dr. Guttmachers memory, and the Guttmacher Institute incorporated as an entirely independent nonprofit policy research institute with its own Board in 1977. The Guttmacher Institute maintains offices in New York and Washington. Its current staff of 78 comprises demographers, social scientists, public policy analysts, editors, writers, communications specialists, and financial and technical personnel. A few of its employees have been with the organization for most of its existence, and an  affiliation that goes back 10 or 15 years is not unusual. The Institutes work is guided by a 40-member board made up of eminent professionals from a rich variety of disciplines, as well as civic leaders from across the United States and around the world. The Guttmacher Institutes annual budget of approximately $14 million is derived largely from private foundations, government agencies, multilateral organizations and individual contributions. Contributions To begin with the organization provided a factual basis for the development of sound governmental policies and for public consideration of the sensitive issues involved in the promotion of reproductive health and rights (Srinivasan, 1998) Also, the Guttmacher I supplied information that was more current than the data from the the Division of Reproductive Health of the National Center for Chronic Disease Prevention and Health Promotion thereby providing reliable demographic information. They issued their report on 2005-May-19 which was based on 2001 2002 data. They found that the abortion rates in the U.S. continued to drop, although the rate of decrease has slowed since the early 1990s: the rate of abortion declined among women aged 15 to 44 from 21.3 in 2000 to 21.1 in 2001 and 20.9 in 2002. These are decreases of 0.8% a year .This compared with a rise in the number of abortions in the UK from 181,600 in 2003 to a record high of 185,400 in 2004 a 2% increase. Abortions for girls under 14 years of age increased by 6 %. (http://www.lifesite.net/Decline+in+Number+and/html) Bringing this discussion closer home, the Guttmacher Institute and Youth Vision Zambia partnered to collaborate on a project with the primary goal of increasing understanding among priority audiences of the incidence of unsafe abortion in Zambia, in an effort to improve access to sexual and reproductive health information and services and contribute to a reduction in the incidence of unsafe abortion. (http://www.yvz.org.zm/?page_id=75) Now in its fifth decade, the Guttmacher Institute remains committed to the mission and goals that led to its creation. For instance, the organization recently did some work on The Incidence of Induced Abortion in Uganda, where they concluded that unsafe abortion exacts a heavy toll on women in Uganda. To reduce unplanned pregnancy and unsafe abortion, and to improve womens health, increased access to contraceptive services is needed for all women.  (Ankungo, 2005) In conclusion, the paper has presented a historical profile on Frank W. Notestein and Guttmacher Institute and their major contributions to the development of demography. It can be concluded that both the person and the organization are significant to development of demography. For instance, Notstein’s study and research of the scientific aspects of population change throughout the world has fostered scientific theory and research in social, economic and medical fields. In terms of the institute, provides a factual starting point in demographic information and methods which aid governments in coming up with informed policies.

John Cheever: The Five-Forty- Eight | Analysis

John Cheever: The Five-Forty- Eight | Analysis John Cheevers The Five-Forty- Eight explores how actions have consequences through his portrayal of the character Blake. Blake is introduced in the story as a heartless, selfish, and immoral man who is the victim of a stalking by an obviously upset woman. While married he has had a one night stand with Miss Dent, his secretary, and then he had her fired. He believed that Her diffidence, the feeling of deprivation in her point of view, promised to protect him from consequences (Cheever 319). Unfortunately for him, Miss Dent is mentally impaired. Therefore, she seeks revenge by stalking him and then holding him at gun-point on a train near his home. Through the character Blake, Cheever uses irony, imagery, and flashbacks to stage this story in order to demonstrate that actions have consequences, but not all who experience aftermath, even negative aftermath, change from it. Blake, like a predator, seeks out weak women to quench his sexual appetite, and he has no emotional attachment to any of them. The story shows that he observed Miss Dent for awhile before he decided to use her being lonely to his benefit. Harold Blooms summary of the story puts it well; Bloom states that He is interested in his secretary because of the power that he has over her, because she imagines his life as full of friendships, money, and a large and loving family and herself has a peculiar feeling of deprivation. He has gotten used to this scandalous life style because Miss Dent is not the first woman to be seduced by him: Most of the many women he had known had been picked for their lack of self-esteem.(Cheever 319) It is not surprising that he commits adultery because he does not value his marriage and does not care how it will affect his wife. Through Cheevers use of flashbacks, scenes from a characters past that identify who the character used to be or some significant background information about that character that explains why the character is presently, a reader can see who Blake really is. He reveals Blakes relationship with his wife through Blakes flashbacks. In this flashback, Blake is married to Louise Blake for possibly 8-10 years. Also, the reader is introduced to Mrs. Compton, Louises neighbor and confidant, whom Louise Blake would go to whenever she was troubled by her husbands quarrelling. Apparently, he has decided not to speak to her for two weeks because she did not fix him supper one night. Although she cries and pleads for forgiveness, her tears do not penetrate his concrete heart. Now that she is old, it seems as if the only thing that attracted him was her physical beauty. He has lost the love she believes he might have had for her at first. A close, tearful, and broken heart is not important to Blake. Through flashbacks like the one just mentioned, the reader observes that Blake has not changed because his wifes tears are not the only ones he has caused. A previous flashback lets the reader know that after the one night stand Blake had with Miss Dent, she was weeping. He felt too contented and warm and sleepy to worry much about her tears (Cheever 319). Despite Miss Dents crying, probably because of the sense of betrayal and no future with her lover, Blake remains content. He also has destroyed all possible friendships with his neighbors and people, yet he is still satisfied. Blakes unfeeling attitude is part of his non-changing, or static character. In this story, Cheever uses situational irony to show that Blakes actions have not gone unpunished. Situational irony is when the expected outcome is different than the actual outcome. He does this in a canny fashion. In the story to evade Miss Dent, Blake took the local train The Five-Forty-Eight, where he is sitting in a car alone trying to avoid speculation or remorse of Miss Dent. While sitting, he sees a piece of yellow light in the break of clouds that would normally signify freedom, a safe haven, or refuge. However, the story does not end there. Someone calls him, and it is Miss Dent. The irony is present in that he seems to have successfully evaded his stalker but apparently he hasnt and Cheever unveils just how big of a trap he is in as she sits next to him. Ironically, his neighbors are in the same train car, but they reasonably pay no attention to him but he needs their help. He is trapped with his insane stalker that clearly wants to eradicate him from the worldnot to era se him physically, but to change his soul. Despite the frenzied nature of her accusation, she is quite accurate in her judgment, if there are devils in this world, if there are people in this world who represent evil, is it our duty to exterminate them? I know that you always prey on weak people He feels nothing and she feels too much.(Bloom) Oddly, although checked by a gun, this normally unnerving situation does not faze him. To help him understand her hurt, she tells him of her damaged life after him. She begins to say how sick she has been and that she has had no job since. Then she tells him that she should kill him and her only punishment would to be readmitted into the mental hospital. She makes him read a letter that she was too sick to mail out to him while holding the pistol to his belly. Soon the train arrives at Shady Hill, his stop. Ironically, the name Shady Hill implies nothingness, and a place that readers liken to a forgotten graveyard where nothing changes. This is the place Blake comes from. Here they get off and Miss Dent forces him to the ground and after ignoring her voice for the train on the third scream, Kneel down! He got on his knees. (Cheever 325) Now it would seem that she has taught him a lesson. Examination of the text before and after his prostration reveal why Blake got down on his knees and did not escape Miss Dent in the first place. Before they exit the train in lines 30-35, Miss Dent interrupts his escape, Dont try and escape me. I have a pistol and Ill have to kill you and I dont want to. All I want to do is talk with you. Dont move or Ill kill you. Dont, dont, dont! (Cheever) Then Blakes body language shows he has entered survival mode. The only way to survive at gun point is to do what the gun holder wants you to do and that is what he did. Then after they exit the train and he prostrates himself in lines 60-end, she says, if you do what I say, I wont harm you Now, he knows he will not die if he does as she says. Then he realizes her motive I really dont want to harm you, I want to help you, but when I see your face is seems to me that I cant help you if I called to show you the right way, you wouldnt heed meà ¢Ã¢â€š ¬Ã‚ ¦ Put your face in the dirt!(Cheever) She ha d to say it twice to make him do it. In between that he had time to think of what he had to do to make her believe that he was a changed man and that her mission was accomplished. He knew that what he did next would satisfy her He stretched out on the ground, weeping. Now, I feel better, she said. When Miss Dent leaves, he fakes to get up warily at first, until he saw by her attitude, her looks, that she had forgotten him; that she had completed what she had wanted to do, and that he was safe. He got to his feet and picked up his hat from the ground where it had fallen and walked home. These actions show no remorse rather, this play that he performed so well fulfilled its purpose, self- preservation. In The Five-Forty-Eight Blake is introduced as a helpless victim of a stalking by a deranged woman. John Cheever uses informational flashbacks, situational irony, and clever imagery to show that actions have consequences. Blake has tricked and seduced his secretary, Miss Dent, whom he had fired, into having a one night stand with him, while he was married. This action along with many others shows that hurting others is no problem for him. The background information shows that he has grown a stubborn stone heart and he is a static character. Harold puts it best in his summary But then the gun is taken away, he gets up, and sees that Miss Dent is small, common, and harmless. These words, coupled with his final act, and long lifestyle of heartless selfishness and callous abuse of others shows the reader that Blake rises from the ground as the same man. (Bloom) What Is British Humour? What Is British Humour? In popular culture, British humour is a somewhat general term applied to certain types of comedy and comedic acts from the United Kingdom. Many UK comedy TV shows typical of British humour have become popular all around the world, and for good or bad, have become strong representatives of British culture to an international audience. Also, it is expressed through a lot of books, comic cartoons, and all the media. The British sense of humour is an ability to laugh at ourselves and others. It is not based on any particular belief or attempts to put any person or group down, but merely to observe some of our own odd habits and mannerisms which once highlighted in this way prove to be funny. It is unique in the sense that non-British people will not find any of it funny the first time they hear it. It is dry, it is sarcastic, and sometimes dark and macabre. Emotions are often not shown, and at first sight, most of the humour is hidden deep in the messages of the people expressing it. British humour has helped the rest of the world to understand British people, and to get to know them better, and it is one of the most recognizable elements of the British culture. What are the themes of British humour? A strong theme of sarcasm and self-deprecation, often with deadpan delivery, runs throughout British humour. Emotion is often buried under humour in a way that seems insensitive to other cultures. Jokes are told about everything and almost no subject is taboo, though often a lack of subtlety when discussing controversial issues is considered crass. Many UK comedy TV shows typical of British humour have been internationally popular, and have been an important channel for the export and representation of British culture to the international audience.  [2]   There is a variety of themes that are used to express British humour. Some of them are naturally used more, some less, but essentially, all of them form a unique type of humour. One significant element in the British sense of humour is that they dare to tell jokes about everything. No topic seems to be taboo as long some people laugh about it. A large part of British jokes is at someone elses expense. British jokes often include a sort of wordplay that is based on multiple meanings of a word. Over the last couple of decades, the best representative of British humour has been the television, and the BBC. Through many TV shows, they have portrayed the typical British men and women, their everyday life, their culture, and their sense of humour. The most used themes for British TV comedy are: Smut and innuendo with sexual explicitness and scatological themes (used a lot in British sitcoms of the 70s) Disrespect to members of the establishment and authority (through satire) The absurdity and banality of everyday life (very often, and most successful, Monty Python, The Mighty Boosh, Red Dwarf etc.) The embarrassment of social ineptitude (Mr. Bean comedy TV series) Making fun of foreigners is especially common in television sitcoms and films. (It can be seen in TV comedy series Allo Allo!, which mocked several national stereotypes, the British and the French.) British jokes often include a sort of wordplay that is based on multiple meanings of a word.) Macabre or dark humour, in which topics and events which are usually treated seriously are treated in a humorous manner. Humour inherent in everyday life, which is the humour, not necessarily apparent to the participants (Only Fools and Horses, The Office, The IT Crowd) British class system, where class tension between characters has been shown through comical situations ( most famous, Blackadder) Racial jokes and stereotypes ( Englishman, Scotsman and the Irishman jokes are the most popular, and also the stereotypes involving the French and the German people) Most popular TV comedy shows in Britain Monty Python First, the most important, and the most popular comedy show in Britain is certainly the Monty Python Flying Circus. Monty Python comedy group is considered to be the main pillar of British humour. The groups influence on comedy can be compared to The Beatles influence on music. The group is best known for its absurd humour that is also called pythonesque which has become a byword in surreal humour, and is included in English language dictionaries. Monty Pythons Flying Circus was comedy sketch show that combined surreal skits, deep sarcasm and dark humour. It has been called the most influential TV comedy of the post-war era  [3]  . Besides the TV series, they made movies such as the ,, Monty Python and The Holy Grail and the famous ,,Life of Brian with its song, Always look on the bright side of life. Mr Bean When it comes to embarrassment or social ineptitude, no one can beat Mr Bean. It is a television comedy starring Rowan Atkinson. The series follows the exploits of Mr. Bean, described by Atkinson as a child in a grown mans body, in solving various problems presented by everyday tasks and often causing disruption in the process. Bean rarely speaks, and the largely physical humour of the series is derived from his interactions with other people and his unusual solutions to situations.  [4]  The show has had a huge international success, and it has had a spin-off in form of an animated cartoon and a couple of films that were well-received by the audience. Only Fools and Horses This classic comedy show belongs to the category of Humour in everyday life and its characters are so called loveable rogues. These characters are people who have a lot of wrong characteristics, a lot of flaws, and yet we love them, even if sometimes we fail to see why. Del Boy and Rodney Trotter are just these types of characters. The show itself is about a family of two brothers and their grandfather, who are trying to get rich by selling cheap, contraband merchandise, that is either stolen, or low quality. They come from Peckham, and they have a strong Cockney accent, which became worldwide famous after the show.The series had an impact on English culture, contributing several words and phrases to the English language. It spawned an extensive range of merchandise, including books, DVDs, toys and board games. A spin-off series, The Green, Green Grass, ran for four series in the UK from 2005 to 2009.  [5]   Popular British jokes As said before, not a lot of people get British jokes, and not a lot of people find them funny. It is not the kind of humour that slaps you in the face, but you have to have a knowledge of a certain political, social and historical references in order to understand the humour. Also, some non-British people will not be able to understand it simply because they are not British. Others might, but they wont find it funny. Still, it has been widely accepted as one of the best types of national humour in the world, and the internet and the new TV shows are making it even more popular and accepted. Finally, here are some examples of classical British jokes, hope you will find them funny. What is the longest word in the English language? Smiles. Because there is a mile between its first and last letters! An Englishman, roused by a Scots scorn of his race, protested that he was born an Englishman and hoped to die an Englishman. Man, scoffed the Scot, hiv ye nae ambeetion (Have you no ambition)? An English man and an Irish man are driving head on , at night, on a twisty, dark road. Both are driving too fast for the conditions and collide on a sharp bend in the road. To the amazement of both, they are unscathed, though their cars are both destroyed. In celebration of their luck, both agree to put aside their dislike for the other from that moment on. At this point, the Englishman goes to the boot and fetches a 12 year old bottle of whisky. He hands the bottle to the Irish man, whom exclaims, may the Irish and the English live together forever, in peace, and harmony. The Irish man then tips the bottle and gulps half of the bottle down. Still flabbergasted over the whole thing, he goes to hand the bottle to the Englishman, whom replies: no thanks, Ill just wait till the Police get here!  [6]  

Examining The Concept Of Physical Security Information Technology Essay

Examining The Concept Of Physical Security Information Technology Essay INTRODUCTION THE concept of physical security has evolved over time from history to the present day, and has impacted on the tactics used in modern day security. This is evidence in the well defined physical security strategies employed in the military defense structures of the ancient empires and colonies in which the soldiers served as a form of intrusion detection and the access into the city walls were made through the city gates, while the city walls served as perimeter protection and access control. This is also evidence in the nineteenth century fortress and royal castles. Throughout recorded history, man has needed to feel safe and secure. The philosophy of physical security remains the same but the technology varies in application over the years. The security of an organizations resources and sensitive information is very vital to its existence and business continuity. The physical and environmental security domain examines the vulnerabilities, threats, risks and countermeasures that can be taken to physically secure the organization and its assets. In other words, physical security mechanism involves the physical measures designed to protect people, data, infrastructures, equipments, system and information pertaining to an organization. Thesis statement In this term paper, one of the commonly used approaches in physical security program development will be examined. The approach to be examined is known as the crime prevention through environmental design (CPTED). It should be noted that the level of security required in an organization will vary from facility to facility depending on risk assessment and threat analysis of such organization. In essence, it is important for the organization to conduct a detailed risk analysis by understanding the common threat to the facility, identifying the threats and ultimately ensure proper countermeasures are implemented. Body of the term paper Most professionals in the field of information security do not think so much about physical security as they do about computer and network security and associated viruses, hackers, and technology-orientated countermeasures. Therefore the need arise for a security professional to view security from a broad perspective because danger can come from anywhere, taking any shapes and different formats which can result into different level of severity in terms of damage. Physical security has a different set of vulnerabilities, threats, and countermeasures as compared to computer, network or information security. Physical security focuses on protecting all the personnel and assets of the organization and also the enhancement of productivity, the AIC security triad will enhance the availability of company resources, the integrity of the assets and environment and finally the confidentiality of the data and business processes. The objectives of the physical security program largely depend on the desired level of protection required for different assets of the organization, which is also determined by the organizations acceptable risk level. The threat profile of the organization including the laws and regulations with which the organization must comply dictates the acceptable risk level of the organization. In other words, the objectives of physical security should address crime and disruption prevention through deterrence (e.g. the use of fences, security guards), reduction of damage through the use of delay mechanisms (e.g. physical locks, barriers, security personnel), crime or disruption detection gadget (e.g. smoke detectors, CCTV), incident assessment (e.g. response to detected incidents and determination of level of damage) and finally the response procedures (e.g. the emergency response process in place, the fire suppression mechanism in the advent of fire). These objectives form the basics of the layered defense model on which the physical security is implemented. The layers are implemented at the perimeter of the facility and moving towards the primary assets of the organization. In essence, as much as the organization tries to prevent crimes and disruption from occurring, there should also be necessary plans in place to deal with them when they do happen. The major threats that contend with physical security are theft, physical damage, compromised system and environment integrity, interruption to services and unauthorized access. Threats faced by organizations can be classified under different categories namely (i) Natural environmental threats examples include floods, earthquakes, fire and so on. (ii) Supply system threats such as power distribution outrages, communication interruptions and interruption of other natural energy resources, examples include water, steam, gas and so on. (iii) Manmade threat such as vandalism, theft, fraud, unauthorized access, employee errors and accidents, just to mention a few. (iv) Political motivated threats such as strikes, riots, civil disobedience, terrorist attacks and so on Crime prevention through environmental design (CPTED) remains one of the commonly used physical security approaches. It is described as a multi-disciplinary approach to deterring criminal behavior through environmental design [3]. It is also commonly known as proactive crime prevention environmental design strategy utilized by planners, police services, architects and security professionals. The concept used in CPTED is built upon the effect a proper design of a physical environment can have on human behavior in relation to crime rate in such environment. This approach provides guidance in crime prevention by putting in place proper facility construction and well designed environmental components. The CPTED strategies were developed midway into the twentieth century and have evolved and matured along with our environments and crime rates and types. Overtime, this approach was not only used in corporate organizational security programs but also implemented in large scale development projects such as cities, towns and neighborhoods. An effective design or problem solving environmental design begin by evaluating the purpose of the designated space, how the space is defined and considering how well the physical design support the intended function of the space. In effect, the crux of CPTED is that the physical environment can be manipulated to create behavioral changes that will reduce or eliminate crime and the fear of crime and improve quality of life. It places emphasis on physical environment, productive use of space, and behavior of people to create environments that are void of environmental cues that can result into opportunities for crime to occur [4]. It is can be considered as a social engineering tool that can be used for security, which encompasses the physical, social, psychological needs of the users in different types of environments which can be used to predict behaviors of these users and that of the likely offenders [2]. In other words, CPTED strategies rely upon the ability to influence offender decisions that precede carrying out criminal acts. It brings to mind that if a site is well laid out, the likelihood of it being targeted for a crime may be reduced. There are four major strategies used in CPTED to increase the overall protection include natural access control, natural surveillance, territorial reinforcement and maintenance. Natural Access Control The natural access control serve as a guide for the movement of people in and out of a facility such as placements of doors, fences, lighting and in some cases landscaping to deny admission to a crime target and to create awareness among offenders that there is a risk in selecting the intended target. The use of physical and mechanical means of access control locks, bars and alarms can supplement natural access control if need be. Natural Surveillance The natural surveillance is a concept purposely designed at keeping intruder under observation. It entails the use and placement of physical environment features, personnel walkways and design of activity areas in such a way as to maximize visibility. The physical design of the facility and proper placement of windows, lightings and landscaping increases the ability of those within the vicinity to observe intruders as well as regular users, and thus gives the opportunity to challenge any irregularities or inappropriate behavior [5]. The goal of natural surveillance is to eliminate criminal activities by providing an open and well designed environment and thereby making it uncomfortable for potential criminals to operate. It maximizes the potential to deter crime by providing a good visual connection across the facility. Territorial Reinforcement Territorial reinforcement can be accomplished through the use of walls, lighting, flags, clearly marked addresses and fences. The goal of territorial reinforcement is to create physical designs that emphasize the companys area of influence to give legitimate owners a sense of ownership and a dedicated community, which makes the employees have a sense of belonging and a willingness to defend if required to do so. Maintenance Proper care and maintenance is needed for continuous use of the space for its intended purpose. Deterioration indicates less concern and control by the intended owners (organization) of the site and further indicates tolerance of disorder thereby defeating the purpose of the CPTED. It should however be noted that CPTED is not the same as target hardening. The main focus of target hardening is to deny access through physical or artificial barrier, which in most cases lead to restriction in use, enjoyment and aesthetics of the environment. Most corporate organizations use a mix of both CPTED and target hardening approaches. Conclusion The broad nature of CPTED approach and its implementation in any facility setting enables it to adapt to different physical security design which shows it is an effective approach to prevent crime. Therefore including it from the construction stage will make the facility safer from the onset, rather than wait until crime problems occur before implementing the CPTED approach. For future work, I propose that more research be done on individual components and effects in various business settings. Acknowledgment This paper has written under the kind feedback of Mr. Francis Gichohi. I am thankful to him for his support and dedication to his students.